In business, leverage is everything. In a marketplace that seems to be increasingly saturated with the same products and services, what point of differentiation can you have over your competitors?
If you are new to the business, you might want to focus on two things first: branding and efficiency. Effective branding can lead to effective marketing, giving you the customers you need. Efficiency ensures you save up on costs so you have more for improving and running your business. Below are three simple, but brilliant online tools that may help you with the leverage you need for your business:
For a tiny fraction of what branding agencies would normally charge you – which can run up to hundreds of thousands of dollars – PickyDomains.com helps you utilize the power of crowdsourcing. At PickyDomains.com, if you find coming up with a catchy name or slogan for your enterprise a little too daunting, you can tap into the power of over 50,000 registered contributors to generate a pool of ideas that can skyrocket your visibility in the marketplace.
You simply need to register as a client and pay a small downpayment fee. The fee is $50 for names and domains and $75 for slogans. You will then need to submit a list of requirements that will be taken into consideration when coming up with possible names. PickyDomains can even work with bloggers for free. Two great guarantees that come with this service are the confidentiality and the money-back guarantee you get if you do not happen to like the service or any of the names suggested.
2. Bitrix24.com
Starting from scratch when designing a tool that manages both your office and your organization can be quite overwhelming, especially if it is your first time to run a company. With Bitrix24.com, you get a CRM and a corporate intranet all in one.
Bitrix24 combines features like free workforce management, free activity planner, free sales funnel, free real-time streaming, free file and document sharing, free social communications, free calendar, to name just a few. Best of all, it's free for companies with a maximum of 12 people. Not only that. Bitrix24 also has a mobile version, making this tool literally handy and accessible whenever and wherever you are. For an upgrade to unlimited number of users, you need to pay a mere $99 a month.
3. JetRadar.com
Searching for the best deals in airfare can now become much easier with JetRadar.com. A meta search engine, it lets you access information from 728 airline, flight and ticketing sites and even has a quick reference portion for flights that have been searched by customers with destination points which may be similar to yours. This can be an enormous help if you need to travel on a constant basis, setting up business locations or checking up on branches and franchisees. It helps keep you organized and frees up your time for other equally important matters.
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